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EXPEDIA
Global Awareness Campaign
Expedia_9676
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We created buzz and drove traffic to the Expedia site by showcasing travel tips in regional markets through various experiential tactics. The 4-week campaign went live in Montreal, Toronto, LA, NYC, Paris, Marseille, Berlin, Hamburg and London.
Marketing tactics:​
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pedicabs
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pub advertising
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brand ambassadors
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wildpostings
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