© 2019 by Scenester Projects. All rights reserved.

 McDONALD'S 

Projection Media & Storefront Installation

To promote the return of the famous McRib McDonald’s launched a nationwide McRib tour.

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McRib fans were able to track the mobile McRib truck and projections on a dedicated microsite.

 

Over the course of 4 weeks, we projected the “McRib Campaign” at multiple nightlife hotspots 
throughout Los Angeles, Orange County and the Inland Empire.